What? Are you not using hashtags on your Instagram posts? You are missing out on the best deal of engagement. With over 2 billion active users globally, Instagram has become the biggest application. So, it is no wonder that many people are trying to come up with new ideas and stuff.
Are you wondering how to improve your organic reach on Instagram? Then, hashtags are the perfect solution to do so. Especially if you want to reach a new set of audience, you must use relevant hashtags. Thankfully, you can leverage ProHashtag to make your desired hashtags to post on Instagram.
By using the right number of hashtags, you can surely improve your Instagram organic reach. However, if you are not sure of how to utilize hashtags on Instagram, this article will make you a pro at it. Let’s crush things down!
What Are “Hashtags” on Instagram?
Hashtags on Instagram are like a collection of keywords. You can use hashtags to classify your content accordingly. Well, doing that way, you can make your content discovered by many Instagram users.
Also, you can use your hashtags in your caption as a full sentence or gather them at the end. And you have to be very careful. Why? Because sometimes it will make your content a little messy.
In other words, many users don’t even use hashtags on Instagram. Poor them, they are missing out on an excellent opportunity to increase their organic reach on Instagram. With all these, it sounds compelling, right? Want to learn how these work for you? Let’s make it more clear!
Can Hashtags Improve Your Instagram Organic Reach?
Of course, yes! If you are pondering the entire point of adding hashtags to your post. Well, only Instagram Insights analytics can answer your question. You can track your profile performance using the Instagram Insights feature.
There, you can identify the number of reach and impressions you receive on your posts. With this detailed data, you can make your posts rank in the “Top and Recent” sections in the hashtag browser on Instagram.
And if this is your goal, you must create engaging content. But how? How can you impact the Instagram algorithm to work for you? How can you gain organic reach for your posts on Instagram? Let’s find the answer here!
How to Improve Your Instagram Organic Reach?
Well, it is pretty simple, and not everybody knows this. Follow these given steps as follow, and you can see tangible results.
#1 Select the Right Hashtags
The first and foremost step to increase your organic reach is to select the right hashtags. Additionally, you must avoid using the most popular hashtags on Instagram. For example, #passion, #love, #sport, and so on. These hashtags are very broad and make it difficult to rank.
In that case, you can use the free instagram hashtag generator to create your customized hashtags organically. Since you want to elevate your organic reach, you should choose the right hashtags on Instagram.
#2 Use Medium-Sized Hashtags
Always use medium-sized hashtags to enhance your hashtag reach on Instagram. To be more accurate, try to select hashtags that have at least 30K tags. Also, focus on your niche and create videos that are unique within your niche.
Try to concentrate on hashtags that particularly outline your content on Instagram. Pick the one that suits the best for reaching your target audience as well. For instance, you can combine a hashtag with another one to make it more specific.
#3 Use Trending Hashtags
Keeping an eye on trending hashtags and using them in your posts is a great strategy. If you struggle to find the trending hashtags on Instagram, no worries. You can leverage the best instagram hashtag generator to generate your trending hashtags quickly.
When you include trending hashtags in your content, you can significantly increase your engagement rates. With that, you can drive more organic traffic to your Instagram profile organically.
#4 Keep Your Caption Neat
This tip is especially useful for everyone. Most of the Instagram users include hashtags in their caption section. Well, that is what everyone does, but it will make your post look boring and distracting.
Fortunately, there is an alternative option for this. You can place your hashtags in your comments section as a first comment. This way, your post will look more professional and elegant. Also, your viewers will focus on both your content and caption equally.
The Closing Part
Finally, now you know hashtags play a key role in increasing your organic reach on Instagram. These are the best strategies to drive more traffic organically. However, all these tips will work under one condition. Your content must stand out in every aspect and be the king. So, create awesome content first and include these hashtags next!