It should be no secret that digital marketing is important for all Australian businesses, but just how important is it? These digital marketing growth statistics show how much digital marketing is growing in Australia everyday.
More and more small businesses are using digital marketing, SEO tacts and social media to exponentially grow their business, and their companies revenues.
Businesses Are Using Digital Marketing More Than Ever
Australian businesses are increasingly turning to digital marketing to reach their target audiences. In fact, according to a recent study, nearly two-thirds of businesses will increase their digital marketing spend in 2022. This shift is largely being driven by the growing popularity of digital channels such as social media and search engine marketing. As more consumers go online to research products and make purchase decisions, businesses are recognising the need to reach them where they are spending the most time.
Additionally, digital marketing is often more cost-effective than traditional marketing techniques, making it an appealing option for businesses of all sizes. With the continued growth of digital marketing in Australia, businesses that fail to embrace this change will likely find themselves at a competitive disadvantage.
Local SEO Grows By 500% In 2022
According to this Australian SEO source (australianwebexperts.com.au), local SEO has grown by a whopping 500% in 2022. Local SEO is now the driver for small to medium Australian businesses who want to grow their business online.
With local SEO search terms growing by such a large amount in the past couple of years, it is no surprise that local SEO has grown by 500% in 2022. Businesses are using the power of local SEO assets such as Google My Business to grow rapidly in Australia.
Social Media Marketing Becomes A Powerhouse
In today’s digital landscape, social media marketing has become a powerhouse for businesses who use it as a digital marketing strategy. Through platforms like Facebook, Twitter, and Instagram, businesses can reach a vast audience of potential customers with just a few clicks.
What’s more, social media marketing is relatively affordable, making it an attractive option for small businesses and startups. In order to be successful, however, businesses need to put in the time and effort to create engaging content that will resonate with their target audience. When done right, social media marketing can be an incredibly effective way to reach new customers and grow your business.
Email Marketing Drives The Highest Conversions In 2022
As the world becomes increasingly digital, businesses are turning to email marketing to reach their target audiences. And it’s no wonder – email marketing is one of the most effective ways to convert leads into customers. In fact, according to a recent study, email marketing will drive the highest conversions for Australian businesses in 2022.
This is good news for businesses who are looking to improve their bottom line. But it’s also important to note that email marketing is not a one-size-fits-all solution. To be successful, businesses need to personalise their approach and create relevant, engaging content that resonates with their audience.
With so much potential, it’s clear that email marketing should be a key part of any business’s marketing strategy in 2022.
Digital Marketing Is Integral For Australian Business
Digital marketing is becoming increasingly important for Australian businesses as they shift their focus to online channels to reach potential customers. In order to be successful, businesses need to embrace this change and use digital marketing tactics such as SEO, social media marketing, and email marketing. When done correctly, these strategies can help businesses reach new customers and grow their business.