Shoppers across America are scrambling to get their hands on the Imagix Magic Crystal Ball Companion, a glowing holographic globe that has become the breakout toy of the holiday season. Parents are lining up before sunrise. Teenagers are posting desperation videos on social media. Collectors are treating it like a once in a decade phenomenon. And now an underground resale market is exploding around it.
At Best Buy stores from coast to coast shelves are clearing out in minutes. Employees report people waiting at the doors before opening and grabbing every unit the moment they hit the floor. The product has become so popular that in some cities you have a better chance of spotting a unicorn in Times Square.
With demand soaring, toy speculators are swooping in. Online resellers have begun listing the Imagix globe on auction sites for jaw dropping prices. One unit is currently sitting at four hundred fifty dollars and others are climbing higher by the hour. Some parents say they feel forced into bidding wars just to make sure their kids have something magical under the tree.
Imagix is not thrilled about it.
A company spokesperson spoke sharply about the situation and urged fans to avoid paying inflated prices to scalpers. According to the representative, the Imagix Crystal Ball Companion is still being restocked through BestBuy.com and customers should purchase only from official channels if their local store is temporarily out.
The spokesperson emphasized that shoppers can check the inventory at their local Best But on the company website because fresh inventory is arriving throughout the season. The company wants families to experience Ellie the Fairy and Ember the Dragon without getting gouged by opportunistic resellers.
The frenzy is not surprising. With its holographic technology, interactive storytelling and screen free play, the Imagix Crystal Ball has been praised as a breakthrough in the future of toys. Tech writers call it revolutionary. Toy insiders say it is the most exciting innovation they have seen in years. Children are falling in love with its glowing characters and parents are impressed by its privacy friendly design.
But for now, the craze shows no signs of slowing. Lines are forming. Auctions are heating up. Holiday shoppers are on the hunt and the Imagix Crystal Ball is the hottest prize of the season.
If you want one at a normal price the message from Imagix is clear. Do not fall for scalpers. Stick to BestBuy.com or on the official Imagix website MyImagix.com and stay alert. More units are on the way but they are disappearing fast.
